Auto Touring

auto touring, the ÖAMTC members’ magazine, has its own travel section. With over 2 million readers, you can reach a coverage of over 25%, with the optional of partial occupancy in the various federal states.

Thanks to its coverage and efficiency, it is the flagship for broad-based campaigns. But even in specific target groups, auto touring proves to be more economical and effective than any other medium.

This magazine is published eleven times a year and offers a unique combination of quantity and quality. The readership of auto touring is highly educated, has a wide range of interests and above-average purchasing power. This means that the magazine is not only aimed at a broad mass audience, but also at all relevant target groups with the most favourable thousand-contact-price (TCP).

With its wide range of topics, from automotive trends and road safety to travel tips and technical innovations, auto touring appeals to a large and diverse readership.